Lookout Mountain Attraction Marks Milestone Anniversary with Year-Long Celebration 

Ruby Falls announces a year-long celebration commemorating the 95th Anniversary of the discovery of Ruby Falls! As part of the festivities, the Lookout Mountain attraction introduces wonderful new experiences, unique events, a historical exhibit, and special edition cave adventures, all celebrating 95 years of history and memories.
Since its discovery in 1928, Ruby Falls has inspired extraordinary connections to nature. Thanks to its awe-inspiring beauty and successful marketing strategies, Ruby Falls survived the economic hardships of the Great Depression and quickly became a popular destination for visitors nationwide.

“For 95 years, Ruby Falls has held a special place in Tennessee’s tourism legacy, wowing visitors and setting a high bar for what a truly remarkable attraction can be.”
Commissioner Mark Ezell
Tennessee Department of Tourist Development
The mid-century rise in popularity of the family road trip further amplified Ruby Falls as a celebrated destination. In 1984, the National Register of Historic Places recognized Ruby Falls and its historic Castle for their role in establishing tourism in the region. Today, Ruby Falls remains a significant contributor to the state’s tourism industry, welcoming over half a million visitors annually.

“For 95 years, Ruby Falls has held a special place in Tennessee’s tourism legacy, wowing visitors and setting a high bar for what a truly remarkable attraction can be,” says Commissioner Mark Ezell, Tennessee Department of Tourist Development. “This natural wonder keeps drawing folks from all over the world, and they’re never disappointed. Congratulations to Ruby Falls on this magical milestone and many more to come!”

From its unconventional beginnings as one man’s dream, Ruby Falls has grown and evolved over 95 years, including a 2018 major venue expansion and the recent launch of luxury treehouse lodging, Treetop Hideaways at Ruby Falls. For its 95th Anniversary, Ruby Falls will debut Skyline Loft, a new event venue inspired by the historic Ruby Falls Castle’s original 1928 design.

“As Ruby Falls nears its second century of operation, our core mission remains timeless. Connecting people to the wonder of nature guides us today as it did in 1928,” shares Hugh Morrow, president and CEO of Ruby Falls. “As we look to the next 95 years and beyond, we are inspired by and grateful for the memories we have created together with our guests.”

Located on the original rooftop of the Ruby Falls castle, Skyline Loft features 3,500 square feet of customizable event space with panoramic views of the Cumberland Plateau. When Ruby Falls first opened, this space was a three-season rooftop garden, serving as a beloved spot for parties, events, and dinner dances. Skyline Loft is now accepting bookings for 2024, and it will host a public open house to introduce the venue to the community on Saturday, February 3rd.

The year-long celebration begins on December 30, Discovery Day, the date when Leo Lambert discovered the Ruby Falls cave in 1928. Starting December 21st, the first 95 tickets for select Discovery Day tours will be available at the original admission price of $2. Guests can take home complimentary keepsake postcards and special history booklets while supplies last.

Through 2024, Ruby Falls will announce special events, activities, and giveaways, including living art installations, a 95th Anniversary tour, Hidden Passage scavenger hunt, Castle Cafe game nights, and a history exhibit.

“As Ruby Falls nears its second century of operation, our core mission remains timeless. Connecting people to the wonder of nature guides us today as it did in 1928.”
Hugh Morrow, president and CEO of Ruby Falls

Ruby Falls is offering specially priced Cave Walk tickets for residents of local counties, including Bradley, Hamilton, Marion, and Walker Counties, every Thursday in January. Adult tickets, regularly priced at $25.95, will be available for $15.95 on these dates. To purchase tickets, guests must present a photo ID with their zip code. These tickets are only available for purchase in-person at Ruby Falls and cannot be bought online.

For more information about Ruby Falls’ 95th Anniversary, visit www.RubyFalls.com or follow
@RubyFallsCave on social media.