J.D. Power has ranked EPB #1 in the South Region for Brand Appeal, according to its U.S. Utility Residential Brand Appeal Index Study. EPB achieved the highest score in the nation, based on company reputation, customer trust and marketing, measured exclusively by customer surveys. EPB has ranked top in the South Region since the Brand Index was announced in 2024.
J.D. Power’s Brand Appeal Index is separate from its Electric Utility Residential Customer Satisfaction StudySM, which has recognized EPB for 10 consecutive years as the Best in Customer Satisfaction for Residential Electric Service in the South among Midsize Utilities. Like the Brand Appeal Index, J.D. Power’s Customer Satisfaction Study is based on customer surveys.
“Thank you to our customers for their confidence in EPB,” said EPB President and CEO-Elect Janet Rehberg. “All day, every day, our team strives to work toward our mission of enhancing quality of life. Honors like this would not be possible without the dedication they devote to meeting our customers high expectations.”